The Role:
We're looking for a strategic, data-driven FP&A Manager to own financial performance tracking and planning across all marketing and growth initiatives. This role is perfect for someone who thrives at the intersection of finance, analytics, and growth strategy. You'll partner closely with Marketing, Data, and Leadership to turn performance data into decisions that drive ROI and scale.
What You’ll Do:
Build and maintain financial models and dashboards for paid and organic marketing channels.
Own CAC, LTV, conversion rate, and ROI analysis by channel, campaign, cohort, and segment.
Collaborate cross-functionally with Data Engineering, Growth, and Marketing teams to improve data infrastructure, reliability, and reporting.
Write and audit SQL queries (BigQuery preferred) to independently investigate campaign performance; Python experience is a bonus for modeling and automation.
Develop and enforce budget controls on paid media and demand generation, ensuring spend aligns with ROI goals.
Partner with Marketing on campaign planning, creative testing, attribution, and resource allocation.
Communicate actionable insights clearly and effectively to both Marketing and Finance leadership.
Drive strategic tradeoff decisions, pushing for financial discipline while supporting innovation.
Prepare reporting and performance updates for executives and board-level presentations.
What We’re Looking For:
3–5+ years of experience in FP&A, marketing analytics, growth finance, or strategic finance roles.
Strong analytical and modeling skills; expert-level Excel/Google Sheets.
Fluency in SQL (Google BigQuery preferred); ability to write clean queries and validate data.
Familiarity with Python (e.g., Pandas, NumPy) for advanced analytics is a plus.
Deep understanding of digital marketing KPIs, funnel metrics, and attribution models.
Experience collaborating with technical teams on data pipelines and tooling.
Strong storytelling skills — able to translate data into persuasive narratives and insights.
Startup or fast-paced, high-growth environment experience strongly preferred.
About Wander:
Wander is verticalizing the 100b+ short-term rental industry. We independently operate each step of the home rental process, including booking, smart home technology, home management, and even the homes themselves, creating an unmatched guest experience.
Our mission is to help people find their happy place. Our vision is to create the infrastructure for people to experience the world. Our home operations team is the link between both ideas and the unit that brings Wander homes to life through maintenance, upgrades, and smart home technology.
We are backed by legendary investors and have a team of experienced startup operators. We are a tight-knit team, with a strong work ethic with a common growth-minded attitude.
