The (not so) Hidden Cost of OTAs: Why the Smartest Property Managers Are Investing in Direct Bookings
If you manage vacation rentals today, there’s a good chance OTAs (Airbnb, VRBO, etc) feel like a necessary evil. It delivers demand, visibility, and bookings at scale. But beneath the surface, it’s quietly draining your margins, weakening your brand, and putting your entire business at risk as travel discovery fundamentally changes.